I'm the Country Manager of MediaResponse™ Group, responsible for developing our major online marketing brands to evolve at the Portuguese Market.
My primary goal with this blog is to be of value to you with my experience and insights as well to be open to your questions and different approaches. Feel free to ask me anything! ;-)
It's very difficult to be a savvy e-mail user these days because the spammers are increasingly creative, but people should be more aware and have enough careful to choose and check the origin of the email.
It's frightening that so much people still interacts with SPAM messages. Maybe that's why it's still efective to keep sending it.
I don't get tired of saying this over and over again. It's not that one medium kills the other. It's integration as a key for success.
Just see this survey conducted by eMarketer.com.
According to this: 81% of US e-Mail Marketers believe that social media extends the reach of e-mail content to new markets.
Check the original news here: http://www.adweek.com/aw/content_display/news/digital/e3i00b1beed6923d49ad309...
