Rui Nunes's thoughts and ideas

I'm the Country Manager of MediaResponse™ Group, responsible for developing our major online marketing brands to evolve at the Portuguese Market.

My primary goal with this blog is to be of value to you with my experience and insights as well to be open to your questions and different approaches. Feel free to ask me anything! ;-)

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2011 (24)
2010 (63)
2009 (48)
2008 (28)

Searching publish

Obox Signature Series

Sex Sells Almost Every Time. These Print Ads Show How!

Media_httpwwwdesignyo_wvxot
via designyourway.net

This is a great collection of Printed Ads gathered by DesignYourWay.net in a showroom on how Sex helps selling the brand, the message, the product!

It isn't linear. Sometimes can be a backlash, but if it is well done, at least it won't be indifferent. Well, if people doesn't abuse of course and then becomes almost the same scenery every time.

Enjoy! ;-)

Do you want more quality or more regularity?

It's been a while since I post anything at my blog (since 5th July).
The cruel truth is: I'm busy! I dedicate my time to work (I run three companies) and my family.
It's the spare time that I publish something I want to share at the blog. Also, I've discovered a changing paradigm: If I want to spread something I really care to the people that follows me, I use the twitter or facebook accounts.
The blog is to have a complete and thoughtful dissertation about an issue. Or several issues.

It's was a coincidence that some of the people I follow reached the same conclusions. Loic le Meur (founder and CEO of Seesmic and Le Web conference) had a recent post about precisely that. Paraphrasing Loic and also Justin Kownacki, do you prefer to read low quality posts on regular basis or a more profound and thoughtful post on a lesser frequency?

Reading the comments on both articles and making a quick search for other similar articles, the response is almost the same: Quality is better than frequency! But most important, for me to stay passionate about writing here, I need to insert my believes in every thing I do. And I'm a strong believer that it's better to just publish things I really care about and I have something meaningful to say. It's a question of respect. Respect for you as a reader, respect for the issues I mention and also, respect for me.

So, making this clear, I'll continue to post, but just when I have the time and something I can explore, make the complete homework and expose my ideas about it.

Please, if you have something to say about this, make use of the comments section. It's there for some reason. ;-)