Rui Nunes's thoughts and ideas

I'm the Country Manager of MediaResponse™ Group, responsible for developing our major online marketing brands to evolve at the Portuguese Market.

My primary goal with this blog is to be of value to you with my experience and insights as well to be open to your questions and different approaches. Feel free to ask me anything! ;-)

Soccer can pump someone up, BUT it can also make someone dumb...

Soccer
I'm not a big fan of soccer or football wherever your country is, but I really like to watch a great ball game.
Today I'm really happy since my country's three football teams have reached the semi-finals of UEFA Europe League. And we can use some good news since we're in a big financial and political crisis right now.
So, SLBenfica, FCPorto and SCBraga are there. 
This should be a happy time for all of us. But instead of that cheering, some portuguese people still insult each other about the other national team had won and that they are corrupt and bought the referee and a lot of bullshit.
Why is that? People change to their worst when they are fanatical fans of a team. We should watch the games for what they are, and yes, to have a team to cheer up.

Disclosure: I'm a FCPorto supporter and I really loved to see that they've won this two game round for 10-3 but I'm also very happy to see SLBenfica and SCBraga joining them at this great stage of football.

Let's go Portugal! Let's cheer up the fans and give some joy to the people.

Why I use Mail.app as my RSS reader of choice?

Mailapp
I'm a big fan of RSS as a great service of content delivery. When I like some blog or content site with interesting articles about a topic that specially interests me, then I try to subscribe through RSS.
Well, why do I prefer this method instead of email or social networks subscribing? Because through RSS I don't miss anything, it's stack in my historical feed, it's in more clean and light version (normally just a few images and content), but specially because I can go check it out when I want, not when it's delivered.

If it's sent by email, is going to be stuffed in thousands of other emails I receive every week, cluttering my inbox and most of the times I wont be having the time to read it with ease. So, it's not very handy for content delivery reading. As I can tell is much more appropriate for special offers or time limited situations that you must act quickly.

Social Networks to follow content sources it's also a big mess. Why? Well, if you follow a lot of people like I do, the timeline is going to be on speed cruise. Which means, it'll be difficult to even see the content, not mentioning having the time to screen it.

So, RSS is always there, when you have some time to feed your brain. And why do I prefer Mail.app to do it?
  • It's simple and fast.
  • Doesn't consume a lot of resources from my Mac.
  • It's seamless to use.
  • Organized.
  • Displays the Unread's in every feed, but still doesn't annoy me with flashy alerts and sounds.
  • Has a little tag for the feeds that I can close or open as I have the time or not to read it.
  • Even with a very large subscribing list of feeds it still feels easy to squatter and choose the reading of the day.
  • It's always there (yes I know I repeat this one).

So, RSS is dead? Long live RSS.

You Can't be God! You're not Omnipresent...

Playing_god

... So, why do you keep trying to be?
My wife just asked me if I really needed to answer that email in that instant. I said yes, because I like to be as fast as I can answering requests. Basically, I treat people as I would like to be treated.
However, I thought I was being able to be doing everything. Doing my offside projects, thinking in my tasks for tomorrow and planning ahead, but still be with my family at home.
I should know better. So, I'm going to change as I can and be more present. I need to be more organized and more select about what projects to take, since my family needs to be upfront.